Punyatli Gaadi – Driving Happiness Around

Punyatli Gaadi – Driving Happiness Around

We, Team Saket, are in the business of storytelling through various mediums. We think, innovate, conceptualize, design and execute stories every day. One such amazing story is Punyatli Gaadi

The Name

It all started with a thought from one of our top clients  – B. U. Bhandari. They have been active in Pune’s changing scenario for past 98 years and are now known as one of the top dealers of Volkswagen Cars in the world. As Volkswagen Ameo is designed and manufactured in Pune, we decided to redesign Ameo and named it Punyatli Gaadi.

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A Touching Line for B. U. Bhandari

We believe you must have already seen our video related to our TOUCH philosophy and even read about our thought behind it. Well, if you haven’t, check it out on B. U. Bhandari Touch Facebook Page

Today’s post, however, is about our choice of using the ‘line art’ to design our B. U. Bhandari TOUCH creatives. We are sure you must have struck a chord when you saw the dotted lines throughout the videos and Facebook posts we have created for the brand for over a year now.

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