Branding Nashik as India’s Kal Ki Soch with Shelter 2017


A proud association needs no recognition. It’s the connection that works the magic. Saket Communications on its road to accomplishments met CREDAI Nashik Metro and the story began…

We feel privileged to have allied with CREDAI Nashik Metro as the official creative and communications partners for Shelter 2017, a flagship property exhibition of CREDAI Nashik Metro.

SHELTER is held biannually in Nashik. It’s a platform where the real estate professionals come together and showcase their creations and properties. It’s an encompassing thought, as it intends to bring all professional associations, activities, and businesses under one roof.

Shelter 2017 was not just an event, but it went much beyond that. The integration of work, lifestyle and necessities was showcased in this exposition.

At Arambha, on 4th of October, 2017, the new identity and road-map for CREDAI Nashik Metro’s biannual property exhibition, Shelter 2017 was unveiled and announced in the presence of industry leaders and eminent dignitaries.

Moving forward, Shelter 2017 was successfully executed from 22nd – 26th December 2017. The response and participation of people was overwhelming right from Day 1. And to make the closing ceremony more special, Honourable Chief Minister of Maharashtra, Shri.DevendraFadnavis graced the occasion.

We would like to thank Mr. UdayGhuge (convener of Shelter 2017), Mr. Sunil Kotwal (President of Credai Nashik), Mr. TusharSanklecha, and the complete Shelter 2017 team to give us this opportunity.



We’re known for our passion and we cherish such associations. It boosts our morale, to do more, to be better, with each endeavor.Working with such clients is always fun as in a way it satisfies our creative hunger and helps us reach new heights of success.We are always on a  look out for such challenging yet interesting clients for whom we can work our magic and bring something new as well as extraordinary to the table!

We look forward to some exceptional and enticing work with CREDAI Nashik Metro, in one of the fastest developing cities of India- Nashik. The bond between Pune and Nashik is certainly going to reach the paramount of success.    Send article as PDF   

Punyatli Gaadi – Driving Happiness Around

We, Team Saket, are in the business of storytelling through various mediums. We think, innovate, conceptualise, design and execute stories everyday. One such amazing story is Punyatli Gaadi

The Name

It all started with a thought from one of our top clients  – B. U. Bhandari . They have been active in Pune’s changing scenario for past 98 years and are now known as one of the top dealers of Volkswagen Cars in the world. As Volkswsagen Ameo is designed and manufactured in Pune, we decided to redesign Ameo and named it Punyatli Gaadi.


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Goal Gappa – Letting our work speak for itself

All of us at Saket Communications Pvt. Ltd. are really excited to announce the start of a new conversation. Beginning this month, we will be sending out “Goal गप्पा”- a tri-monthly newsletter to all our valued clients in order to inform you all about the amazing things happening at our advertising agency.

Goal गप्पा will be a platform to communicate the best of our work over three months and engage in meaningful conversations.

Golgappa -Saket

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Smart Saketians for a Smart Pune

It was a year ago when the Modi Government launched the Smart Cities Mission and in which, Pune was selected as the 2nd Smart City across the country. On the occasion of the first anniversary of the launch of projects under the Smart Cities Mission, the Central Government chose Pune to host the festivities at the hands of our Hon. Prime Minister, Shri Narendra Modi.

Smart City Logo

Saket was already a part of the Smart Cities Mission since the logo created by one of our senior most artist- Mr. Ravi Pawar was selected as the final logo for Pune Smart City. Saket Communications pitched to be the creative partners for Smart Cities Mission’s launch event and our work was quite appreciated by the Smart City. Saket was thus selected to work on all the communication for publicity through print, outdoor, radio and digital media campaign.

Our team worked relentlessly over a week managing close deadlines and work pressure with gusto. And the result was there for everyone to see. The entire city was painted with the colours of the Smart City campaign and all radio channels were also playing the ads throughout the day. And not only Pune, the ads were also published in all the major National Newspapers! Moreover, on the day of the launch, the digital media campaign went so viral that #SmartCityPune hashtag was trending at number 1 position across India! And it was indeed a privilege to have worked on a campaign that was attended by Shri Narendra Modi, Shri Devendra Fadnavis and many other renowned dignitaries.

But to make all of this happen, there were many nights spent burning the midnight oil at the office. It was a difficult task managing and co-ordinating with the multiple people and getting approvals on each and every creative. Sparks flew, arguments erupted, creative horns were locked and each person on the team gave their absolute best towards ONE goal. And since this was Saket, yummy food was not left behind. Right from wada pav to bhurji, dal makhni and parathas- everything was arranged as motivation. And as we know, it certainly worked!

We had absolute fun along the way and the entire experience of working on a challenging project turned out to be a terrific bonding experience! As an agency there was much to learn through this experience and we certainly look forward to many more such successful projects.

Here’s a peek into all the hilarious moments of Saketians along the way… right from the work process while making our pitch presentation till the final work was done and dusted!



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Katyaar to Kajrare – Shankar Mahadevan Live in Concert – A show to remember


Being in advertising has its perks and high points no doubt. So when the musical legend Shankar Mahadevan calls us up and candidly says that he wants to do a brand new show in Pune soon and wants Saket to be the agency to manage the creatives, it was one hell of a day for us!

What do you do when such a project comes your way? Jump with joy ofcourse and start working!

Well, that’s exactly what we did. The entire office was called for a meeting and we chalked out a tentative plan with dates, publicity, creative route and more. We were all excited and had one thing clear- this event has to stand out; it has to remain a memory in people’s minds- every person who attended the show and even those who missed it should remember it. And while brainstorming, someone suddenly came up with the name- ‘Katyaar to Kajrare’ et voila! the name stuck in everyone’s mind!

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Creative Launch Campaign by Team Saket for My Ghar Seva

‘Hey c’mon guys’ world is changing and we need to change too, let’s rock ‘n’ roll something new in the media. This was the typical morale booster, shot right into our heads by our Director Mr. Soumendu Kuber. Now, this was definitely not the first, but tying knot with an e-commerce client makes all the difference.


Our client My Ghar Seva was very supportive and gave us complete freedom to create a strategy we feel fit for his service oriented company.

In the creative department things started moving. To meet the deadline and to impress our client and to give him nothing less than an armour of God, so that he makes his mark in the first appearance, well there was so much to kill in one shot.

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A Human ‘TOUCH’ to Brand Building

In advertising industry, we often create brand communications, but it’s not always that we get the opportunity to give expression to the human side of a brand. We got this opportunity with B. U. Bhandari, one of the largest business houses in Pune.

BUBL Group Timeline

For over 95 years, B. U. Bhandari Group has served and operated in several industries like automobile, real estate and fashion. What binds all their ventures is the common thread – the way the brand relates with everybody, their customers, partners, employees and people in general. This is what offers personality to the brand B. U. Bhandari.

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Let’s Roll – 3rd Roll Ball World Cup

A herculean task of designing, branding, promoting and managing the entire event was undertaken by Saket Communications – The 3rd Roll Ball World Cup between December 15-20, 2015 at Shree Shiv Chhatrapati Sports Complex, Balewadi Pune.

The Game of Roll Ball

Roll Ball is a fast paced game that requires a combination of roller skating, Throw Ball and Hand Ball skills. The game was invented by Raju Dabhade in the year 2002 and the game is now is played by more than 65000 players in India and 40 countries in 5 continents globally. The game has high chance of getting into the Olympics.

Promoting a game of that caliber required a completely fresh approach. “Organising local events is one thing and organising a World Cup is yet another”! Our creative team got to work quickly. Being a game of immense national pride, we had already put our hearts into it!

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Shaurya – Bravery Lives Large

Shaurya Logo

“Bravery accepts no compromises. Courage doesn’t hesitate from sacrifices. The brave live their life on the edge..and they live it large. So when it is a matter of their own homes, why should they accept anything less than large?”

Shaurya Residences was the brainchild of Saket Communications for 3 S Properties, a client that wanted to build homes for defense personnel. As the message was clear, we thought of building a communications campaign on “bravery”- Hence, a lion perfectly epitomized the logo for the project.

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